Weight Loss

Don’t Believe The Weight Loss Claims Of Diet Fizzy Drinks

Last year, the global beverage giant Coca-Cola rolled out an ad campaign encouraging people to unite in the fight against obesity. I have two words for you: damage control. That’s because there is overwhelming evidence stacking up linking the consumption of sugar-laden fizzy drinks to obesity and with consumers becoming much more aware of the […]

Don’t Believe The Hype About Diet Fizzy Drinks And Weight Loss

Here’s a recent news headline that made me laugh out loud: “Diet fizzy drinks work wonders for the waistline”. Wait, here’s an even better one: “Diet soda drinkers lost more weight than water drinkers”… Seriously, who comes up with this stuff? This is a shining example of industry-sponsored ‘Press-Release Medicine’. A press release about a […]

Fizzy Drinks Should Carry Health Warnings

There’s no missing the health warnings on cigarette packets. The ones saying: ‘Smoking can seriously damage your health’ or ‘Smoking causes cancer’… Now it looks like sugar-sweetened fruit juice and fizzy drinks could soon be carrying the same warnings… and it’s about time! Socially unacceptable The typical Briton consumes 12 teaspoons of sugar a day […]

Why The UK’s Obesity Rates Continue To Rise

We’ve been saying this for years: Fighting the UK’s obesity crisis by striking voluntary deals with Big Food and the fast-food industry to help promote healthy eating habits is delusional. However, while it may have taken some time, leading academics have recently spoken out against the UK government’s reluctance to tackle the country’s obesity crisis […]